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Pareto announced as headline sponsors for Shrewsbury Half Marathon



Pareto has announced its headline sponsorship of the Shrewsbury Half and Metric half Marathon, taking place on the 8th October 2023.


As a proud supporter of the running community, Pareto is thrilled to partner with the Shrewsbury Half and Metric Half Marathon to encourage and promote a healthy and active lifestyle which follows the launch of their #FM10 campaign during lockdown.


The marathon, which attracts over 1200 runners of all abilities starts and finishes at The West Midlands Showground, taking in parts of the medieval town of Shrewsbury.

Furthermore, this year Pareto are supporting the Shropshire Primary Schools Half Marathon.

This event sees over 1200 children aged 4-11 from across 23 Shropshire schools completing 12 of the 13.1 miles in stages at their school over a number of weeks. The final stage is completed at the West Midlands Showground in April.

Through this partnership, Pareto will provide essential support, including funding for the event, which ensures that the children’s half marathon entry fee remains the same price for another year.



Chris Barnes, Associate Director, Pareto comments. “We are committed to promoting health and wellness in our communities and are excited to partner with the Shrewsbury Half & Metric Half Marathon and Shropshire Primary Schools Half Marathon to support runners of all ages as they push their limits and achieve their goals. The partnership between Pareto and the marathon highlights the importance of physical activity and the role that corporate social responsibility can play in fostering healthy communities

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